Positions and Roles

You can take a position without being enrolled in CMST 490E-704 (Organizational Communication Practicum). If you are in practicum, you and Craig will develop a learning path for credit. (The following information is basic ideas, each officer is expected to set their own goals, roles, and responsibilities that suit their professional objectives.

Chief Executive Officer - CEO

• Set annual goals and objectives for the organization on an annual basis
• Work directly with faculty advisor to complete assigned administrative tasks and responsibilities
• Delegate tasks and responsibilities to other others executives, and assist them as necessary
• Serve as the primary spokesperson for C3 and represent its interests at campus events by advocating for C3
• Maintain regular schedule in C3/PR office
• Serve as primary liaison between faculty and organization
• Serve as primary liaison between graduate students and organization
• Serve as primary liaison between undergraduate students and faculty/graduate students
• Facilitate positive working relationship among other CMST organizations, including PRSSA and SCO

Chief Experience Officer - CXO 

• Assist CEO fulfill goals and objectives of the organization as they relation to experiences
• Work directly with the C/HRM manager to maintain a positive and fun organizational culture
• Working with CTO, develop training seminars that serve the interests of current students
• Plan and develop a strategy for executing the large events (co-)sponsored by the organization
• Delegate tasks as necessary to members
• Serve as the primary brand ambassador for the organization at special events across campus and the community
• Identify emerging trends relevant to the organization and stakeholders and recommend them to other executives
• Identify unique opportunities for the organization’s involvement in activities across campus
• Create engaging and creative experiences for students, faculty, and alumni

 Chief Marketing Officer - ​CMO

• Develop and execute a social marketing and traditional marketing social strategy that increases engagement with C3 activities
• Hold primary responsibility over the department’s social media accounts
• Operationalize the department’s social media goals and promote relevant events across all channels
• Delegate social and channel responsibilities to direct reports
• Work with CTO to develop and maintain a social media training certification program (required of all members who work on the department’s social)
• Develop a pipeline of stories
• Establish a content calendar centered around main events and minor events
• Monitor social media engagement and develop reporting dashboards to share with faculty on a monthly basis
• Work with department to develop strategies for increased department branding across social and traditional media
• Work with the university’s and college’s web administrators to develop opportunities for increased engagement among shared followers
• Delegate responsibilities and tasks to improve the siuc3.com site

Chief Training Officer - CTO

• Identify opportunities for training and development of students
• Work with CMO to develop and maintain certification programs
• Develop relations across campus to develop opportunities for experiential learning
• Work with career services to develop training opportunities for students in class
• Promote the talent development capabilities of faculty and students to other organizations across campus
• Maintain a speaker’s bureau and promote the talents through organization
• Develop co-curricular learning opportunities for students and work with instructors to provide incentives for additional learning

Client & Human Relations Manager - C/HRM

• Maintain positive relationships between organization and key stakeholders (students, alumni, faculty, administration, community)
• Resolve conflicts that emerge among members of the organization
• Work with other organizations and recruit students to
• Identify opportunities for for C3 recruitment.
  
• Develop training seminars that serve the interests of current students
• Keep in contact and work with other organizations (event planning, etc.)